Data-Driven Decisions,
Measurable Results

Bespoke experimentation, AB testing, and causal inference tailored for SMEs. Make confident business decisions backed by rigorous statistical analysis.

Our Services

Comprehensive experimentation solutions designed specifically for small and medium enterprises

AB Testing

Rigorously designed experiments to test product changes, marketing campaigns, and pricing strategies. Get statistically sound results you can trust.

Bespoke Experimentation

Custom-built experimentation frameworks tailored to your business needs. From simple split tests to complex multivariate experiments.

Causal Inference

Understand the true causal impact of your business decisions using advanced statistical methods. Move beyond correlation to causation.

Why Choose CausalAB?

We bring enterprise-level experimentation capabilities to SMEs at a fraction of the cost

SME-Focused Expertise

We understand the unique constraints and opportunities of small and medium businesses. Our solutions are designed for your scale and budget.

Rigorous Methodology

All experiments are grounded in sound statistical principles. No p-hacking, no false positives—just reliable insights.

Fast Implementation

Get your first experiment running in days, not months. We handle the complexity so you can focus on results.

Actionable Insights

Clear, jargon-free reporting that tells you exactly what to do next. Data-driven recommendations you can act on immediately.

Evidence-Based Growth

At CausalAB, we believe every business decision should be backed by evidence, not guesswork. Whether you're optimizing conversion rates, testing new features, or evaluating marketing campaigns, we provide the statistical rigor and domain expertise to help you make confident, data-driven decisions.

Our team combines deep expertise in experimental design, causal inference, and business strategy to deliver experimentation solutions that drive real business outcomes for SMEs.

Ready to Get Started?

Let's discuss how experimentation can accelerate your business growth